Connecting Your Domain to Etsy

Etsy lets you use your own domain name for your shop instead of the standard etsy.com address, and Hover's Connect tool makes linking the two straightforward. This article walks you through connecting your Hover domain to your Etsy shop.

How Connect Fits Into Setting Up Your Shop

Connect is a feature in your Hover control panel that automatically adds the technical DNS settings your domain needs to point to Etsy. DNS (short for Domain Name System) is the internet's address book — it's what tells the internet which server should answer when someone visits your domain. Rather than adding those address-book entries by hand, you pick Etsy from a list in Connect and Hover takes care of the rest.

Note: Connecting can take up to 48 hours to fully settle, even though the setup itself only takes a few minutes.

Tip: Etsy has two separate platforms: Etsy and Pattern by Etsy. This article covers standard Etsy shops. If you're using Pattern by Etsy, follow the steps in Connecting Your Domain to Pattern by Etsy instead, since the setup is a little different.

Before you begin

• An active Hover domain — the domain you want to use for your Etsy shop, registered with Hover.
• Hover's nameservers set on your domain — Connect only works if your domain uses Hover's nameservers, ns1.hover.com and ns2.hover.com. Nameservers are the servers that control which company manages your domain's settings; see Changing Your Domain Nameservers for how to change them.
• An Etsy shop — you'll need an existing Etsy shop to connect your domain to.

Warning: Changing your nameservers to Hover moves management of your domain's settings to Hover's system. Before you do this, make sure you're not relying on email or other services tied to your current DNS provider, since switching can disrupt them.

Step 1: Sign In and Select Your Domain

1. Sign in to your Hover control panel using your chosen method of two-factor authentication (2FA).
2. If you have more than one domain, select the domain you want to connect to Etsy from your list of domains.

Step 2: Confirm Your Domain Uses Hover's Nameservers

1. On the domain's overview page, check that the nameservers are set to ns1.hover.com and ns2.hover.com.

Step 3: Open the Connect Tab and Choose Etsy

1. Click the Connect tab, or click More and then Connect.
2. Find Etsy in the list of Connect partners and click Select.

Step 4: Enter Your Etsy Shop Name and Connect

1. Enter your Etsy shop name only — not the full shop URL (for example, enter myshopname, not https://www.etsy.com/shop/myshopname).
2. Click Connect.

Step 5: Confirm the Connection

1. Once the connection is complete, Hover displays a confirmation message in the Connect tab.

Note: It can take up to 48 hours for the connection to fully propagate, so your shop may not appear at your domain right away.

Next steps

• Connect a Pattern by Etsy site instead — see Connecting Your Domain to Pattern by Etsy if you're using Pattern by Etsy rather than a standard Etsy shop.
• Troubleshoot a connection issue — see Troubleshooting Etsy Domain Connections if your domain doesn't connect to Etsy as expected.
• Learn more about the Connect tool — see Connecting Your Domain to a Host Using Connect for an overview of how Connect works with other hosting providers.

Questions? Contact Hover Support.